Custom Sportbike Paint Jobs
Custom paint. It catches the eye, causes you to stop and pause, to look hard and notice details that are only revealed after closer inspection. It’s the trademark of some of the best builders out there, industry stalwarts like Arlen Ness, Dave Perewitz, and Rick Fairless. Like tattoos, a custom paint job reflects the personality of its owner, and in the custom bike world can be the difference between simply placing or walking away with “Best of Show” hardware.Cutting Edge Illusions has been cutting its teeth in the custom motorcycle world since 2004. It began small, a little shop out of Eugene, Oregon, slowly building a reputation spraying bikes. Cutting Edge paid their dues, from long days in small booths at hot rallies to pounding pavement at shows like SEMA. But when you do top-notch work, reputation will grow. Next thing you know your work is being featured in magazines like Easyrider and Hot Bike, demand for your services grows, and a company flourishes.
Because Cutting Edge Illusions has flourished since Solomon Harris took control of the company in 2008. The business now occupies two 17, 000 square-foot warehouses, along with another equally big warehouse a few blocks away. While it still specializes and prides itself on custom painting motorcycles, its portfolio has expanded astronomically. During our visit, it had about ten motorcycle projects in the works, from touch ups on an Indian to a disassembled pro streeter whose various parts were hanging in the infrared drying booth. In the prep area nearby, a Volkswagen bus was being hand-sanded while a Porsche whose owner pulled the engine and installed an electric motor and a fleet of batteries was next in line for the Cutting Edge treatment. Beyond that, an SLSA-class plane sat in a big booth, its fresh red paint gleaming against white wings. Cutting Edge has a contract with Vans, an Aurora, Oregon-based business who is the largest kit plane manufacturer. In the next hanger over, an RV was going under the gun. Then there’s the arrangement with Far West Steel whereby Cutting Edge Illusions paints industrial steel and their fleet vehicles. The company has indeed come a long way from its humble beginnings.
It is their attention to detail and willingness to give customers exactly what they want that have a hand in the company’s success. It starts as soon as you walk through the door. The design team works with you personally to nail down the specifics. Some come in with sketches in hand. Others shop from the pages and pages of themes Cutting Edge has already painted for inspiration. Their resident artist, Mike Vary, is up for doing preliminary sketches. They’ve also got color spray cards so you can see first-hand what the paint looks like beyond a computer screen. Cutting Edge sets up online customer accounts so they can see each step of the process and will work with them along the way to ensure their paint job comes out exactly how customers want.